I’m super excited to say I’ve been working for some time with my friend David Ogletree to promote WME Training, an AdWords and PPC-in-general training program that’s customized to the individual. Whether you’re a beginner or you’re an old hat… Continue Reading
I used to work at an ad agency in Austin. I worked with some of the best people I’ve ever met. We did everything together. We stayed at work late. Once, I stayed past midnight with my boss, laughing at… Continue Reading
From both the working side and the client side, dealing with a two or more companies’ involvement in any project can be interesting. – both good and bad kinds of interesting. Regardless of the person, everyone works in their own way. So… Continue Reading
If I had one of those Game of Thrones memes right now, I’d change it to say something like “Behold, the Mattress Wars are coming.” So let’s talk a little about Casper mattress. New companies are figuring out they can… Continue Reading
There is unfortunately such a thing is list fatigue. If you are emailing people enough, they’re going to stop caring what you have to say unless you are offering them a deal or something specific that could benefit them. This… Continue Reading
You’re not going to like this. Especially if you’re putting a good bit of money into your marketing – but I’m going to tell you the truth. All marketing is an experiment. It’s not as much of an experiment as… Continue Reading
The world of remote working can be really challenging. This is especially true if you’re not a communicator. If you were that person who sat at the back of the class, understood everything and made straight As but never really… Continue Reading
I’m a big fan of this guy named Don Dalrymple. He’s my business coach and he’s also a pretty rad friend for several years now. I’m lucky that we’ve been involved in each other’s lives pretty tightly over the past… Continue Reading
Google Analytics is a beautiful thing. Not every company is using it – many of the people I bring on don’t really know too much about it and are only guessing when it comes to their website numbers as well… Continue Reading
People lie. Numbers don’t lie. This is the universal truth when it comes to working with a marketing person. I can spend hours on the phone going through your marketing and telling you how great I am, but if I… Continue Reading
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